The assignment

Pirie Wines wanted some branded content profiling an artist who paints and reviews fine wines to be distributed through social media channels.

The approach

We planned several shoot locations in and around the artist’s home to convey a sense of taste, leisure and luxury. A voice over interview is matched with playful editing inter-spliced with super 8mm footage for a classic, vintage feel.

The result

A social media-friendly portrait of an artist and a lifestyle that aligns with the brand of our client.